Title: Integrate WeChat Mini Programs to your WeChat CRM & O2O Strategy Abstract: - What are WeChat Mini Programs (a.k.a. WeChat Mini Apps)? - Examples of useful WeChat Mini Programs and Services. - Fitting WeChat Mini Programs into your WeChat Strategy. - Things you should know with implementing WeChat Mini Programs. Bio: Specialties: > Spent 15 years working across Asia (with a year in Europe, based in London, UK in the middle). > Pitched for many Fortune 500 key clients work across Asia Pacific, Europe and the US. > Mobility is my specialty and focus for 16 years now and I know China is the next big thing!