Coming from a strong digital and social background, I have expanded my expertise to ATL, BTL, events, and performance marketing over the years working with some of the most interesting and storied brands in the world, with a track record of business success in regional market. I have gained invaluable marketing agility, acumen and know-hows through doing both agency-side and in-house strategy for luxury and premium brands, from Loewe to Land Rover. 

Having lived in Melbourne, Leeds, Boston, with the most recent years spent in New York City, I am always inspired by all things fashion, arts and culture.